Rötter

FROM LEFT TO RIGHT: Hanna Brogård, Johanna Asshoff, Moa Jantze
PHOTO: Nino Höglund

They are three product designers that met while we undertook our degrees at Carl Malmsten Centre of wood technology and Design, Linköping University, Stockholm. Moa Jantze, Johanna Asshoff and Hanna Brogård started the project Rötter (Roots in English) as soon as we graduated last spring. We decided to create new products for the living room inspired by our heritage, tradition, nostalgia, memories, family and friends to show during the furniture fair.The project is the result of a journey. The result is a mix of modern with traditional, peasant style with decadent luxury and regional Swedish handicraft with global, industrial production.



The Yellow cabinet , I mentioned before



PHOTO: Mikaela Frie

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